The Saudi Tourism Authority has signed 9 MoUs (Memorandums of Understanding with official trade partners to position Saudi Arabia as a premier destination for both living and travel in Pakistan. The Pakistani market has demonstrated significant growth, with almost more than 40% rise in tourist arrivals to Saudi Arabia in 2023 compared to previous year.
Saudi is targeting more than 2.7 million visitors from Pakistan this year, providing them with diverse destinations, dining experiences and cultural activities. The event showcased Saudi’s tourist attractions which are very diverse and rich in nature. The MoUs were signed at a trade event in Lahore.
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